June 4 | You’re Not Managing People. You’re Managing Nervous Systems

Until you understand that, you’ll keep missing what really shapes behavior, performance, and trust

Session Overview

This session is a disruption. A reframe. A relief.

Most leaders focus on behavior. But what’s behind the behavior? Stress. Fear. Freezing. Fawning. Patterns that no one’s talking about.We spend so much time trying to fix performance, we forget we’re leading humans;

Humans with nervous systems.

Humans shaped by trauma, culture, and survival conditioning.

Humans who can’t perform when they don’t feel safe.

This is a real conversation between Wadad Maalouf and Salma El Shurafa, two experienced coaches who’ve worked with leaders across the region, helping them lead not just from strategy, but from presence.

You won’t leave with another leadership checklist. You’ll leave with something deeper.

You’ll Walk Away With:

  • A deeper understanding of emotional patterns in teams

  • Tools to recognize when nervous system responses are running the show

  • Language that fosters safety, not shutdown

  • The ability to lead with calm, clarity, and connection—even under pressure

There will be time for Q&A

..bring your questions, stories, or anything you need support with.

Meet the Speakers

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Salma El Shurafa

Founder of the Pathway Project, Executive Coach & Leadership Facilitator

Specializing in leadership, team development, and executive coaching. With over 20 years of experience, she combines trauma-informed coaching with mind-body integration to guide individuals and teams through transformative growth.

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Wadad Maalouf

Founder of HEART Academy, Leadership & Human Development Coach

Wadad helps leaders reconnect with their humanity through her HEART model. She’s worked with global brands to build cultures rooted in trust, empathy, and conscious growth.

About

Talk to Be

Created by Wadad Maalouf, a 'conscious leadership' coach who has guided over 1,000 executives and founders. Talk to Be is a live conversation series where truth, healing and leadership meet. Born from a deep desire to give back, it offers a calm, kind space to pause, reconnect and explore what truly matters: our humanity, our purpose, and our power to create meaningful change.

  • A calm space to pause and reconnect with yourself

  • Honest, real conversations about life and truth

  • Practical insights and tools you can apply

  • The chance to ask your own questions

  • Gentle support to reflect and grow

  • A reminder that you’re not alone

About Talk

to Be

Created by Wadad Maalouf, a 'conscious leadership' coach who has guided over 1,000 executives and founders. Talk to Be is a live conversation series where truth, healing and leadership meet. Born from a deep desire to give back, it offers a calm, kind space to pause, reconnect and explore what truly matters: our humanity, our purpose, and our power to create meaningful change.

  • A calm space to pause and reconnect with yourself

  • Honest, real conversations about life and truth

  • Practical insights and tools you can apply

  • The chance to ask your own questions

  • Gentle support to reflect and grow

  • A reminder that you’re not alone

Come back to truth,
come back to connection!